October 1 – myAssistant, the new app of Engineering to improve the customer experience
Engineering launches myAssistant, the app that enriches myClienteling with a set of features dedicated to the customers of the fashion and luxury brands. Available for iOS smartphones, Android and Windows, allows companies to:

  • keeping alive the contact with the end consumer and managing effectively the initiatives of one-to-one marketing
  • strengthen customer relationships overcoming the barriers between the physical and digital channels
  • provide a range of innovative services accessible from mobile and managing the omnichannel customer journey
  • enable unique and exclusive experience in the vicinity of the shop and inside

Totally adaptable unique identity of each brand, myAssistant extends the innovative offer of Engineering for companies in the fashion, luxury and high-end retail.